May 1, 2024 Marketing Tips & Tricks Does This Property Need Aerial Photography? Use aerial photographs when they explain the site, setting or layout, and plan around access and airspace constraints. Read article
April 1, 2024 Marketing Tips & Tricks Photographing the Front Door and the Approach to a Home Show buyers how they arrive, where they enter and what the front approach feels like before the showing. Read article
March 1, 2024 Marketing Tips & Tricks Windows, Views and Reflections: A Pre-Shoot Checklist Prepare glass, shades and nearby surfaces so photographs explain both the room and its view. Read article
February 1, 2024 Marketing Tips & Tricks How to Choose the First Photo in a Real Estate Listing Compare potential lead images by clarity, property recognition and the question a buyer needs answered first. Read article
January 1, 2024 Marketing Tips & Tricks Planning Winter Interior Photos Around Available Daylight Coordinate access, window preparation and room priorities for a winter photography appointment. Read article
December 1, 2023 Marketing Tips & Tricks Holiday Decorations in Listing Photos: Keep Them or Remove Them? Decide which seasonal decorations can stay and which will distract from the rooms buyers need to understand. Read article
November 1, 2023 Marketing Tips & Tricks Preparing a Small Room Without Making It Look Bigger Than It Is Choose what to move, what to keep and how to show the usable space in a compact room honestly. Read article
October 1, 2023 Marketing Tips & Tricks Fall Exterior Photos: What to Clear and What to Leave Prepare a Northwest Ohio or Southeast Michigan exterior for fall photographs without hiding the property’s permanent features. Read article
September 1, 2023 Marketing Tips & Tricks The Last 48 Hours Before Your Listing Photo Shoot A practical order for cleaning, clearing and preparing an occupied home when the photography appointment is two days away. Read article
August 21, 2023 Marketing Tips & Tricks Complementing In-House Real Estate Marketing Teams Introduction The real estate industry is evolving at an unprecedented pace, particularly in the areas of marketing and advertising. High-quality visual representation has never… Read article